Coal Drops Yard, Launch Concert
Working closely with the site’s developers Argent, we re-launched Coal Drops Yard, the latest phase of the critically acclaimed Kings Cross redevelopment.
Consumers enjoyed a stellar music lineup inspired by site’s dance music heritage, headline DJ Benji B (Radio 1) and the House Gospel Choir. Visual impact came from a bespoke light sculpture installation from internationally acclaimed Studio Meike Meijer and The Face Magazine covers exhibition.
The launch party attracted more than 4,000 attendees and marked the beginning of a campaign to establish Coal Drops Yard as a place where art, commerce and culture come together.